SHELBYVILLE, Ind. – Mayor Scott Furgeson and several community leaders will officially unveil the City of Shelbyville’s new brand this Tuesday, October 15, at the Intelliplex Conference Center from 5:30 to 6:30 p.m. The rebranding event is open to the public.
The celebration includes a presentation about the research and community input that ultimately helped shape Shelbyville’s new identity and reflects the City’s future direction.
The citizens of Shelbyville built the new brand as the result of months of collaborative discussions. Over 1000 residents took part in shaping the new brand through surveys and focus groups. The goal was to create a brand identity that genuinely reflects the heart of Shelbyville’s people, spirit, and future vision.
The refresh aims to highlight Shelbyville’s story by those who know it best, the community.
