Merch is a big part of the fan experience in music. To purchase a band's merch is to say that not only you like their music, but you're willing to be a part of their ministry by being a billboard for them. Whether you're covering your walls, your body or your belongings with band-themed imagery, you're making a statement as to where your loyalties lie.
The problem in today's merch market is that you're pretty much looking at the same kinds of things at every table shirts, sweatshirts, hats, beanies, stickers and posters. Unless you've benefitted from the forward-thinking merch[…]








